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New York’s STOP-DWI program is the Nations’ first and, to date, only self-sustaining impaired driving program. Other States have implemented components of self-sufficiency, but none to the degree of New York State.
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Many Anti-Drunk Driving Campaigns have made their way to New York’s educational efforts. As a result of the combination of the advertising, legislative change and Police enforcement we have seen the fatality figure fall over the years. Many commercials have been put to air over the last 30 years. We all have our favorites, with images and words that are burned into our memories. These commercials have created a culture of road safety that consistently results in a lower fatality rates.
Anti-DWI campaign produced for the Governor’s Traffic Safety Committee and New York State Broadcasters Association in 2010. Spot tells the true story of the tragic death of 7-year-old Katie Flynn, who was killed when a drunk driver hit the limo she and her family were riding in head-on while driving the wrong direction on the Meadowbrook Parkway on Long Island. Starring the parents of Katie Flynn, and includes actual dash cam footage of crash, crash photos, and video/photos of Katie that day.