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Meet Biff the Dog

Meet BiFF! He is the NYS STOP-DWI fuzzy, friendly mascot. Wherever he goes, he spreads cheer. He also serves as a nice reminder to “Have a Plan” and make responsible choices when it comes to driving sober.

Join BiFF on his adventures throughout New York State. If you see BiFF in your community or at an event, say hi and wave. You may even be able to get a picture taken with him. Make sure to ask his pet parent if it’s OK.

BiFF the Dog

You may be wondering, “Where will BiFF be next?” 

Here’s a few hints (he’s been known to be seen in these areas)

  • All around the Capital Region
  • He loves Tractor Supply, Lowe’s, Home Depot, Walmart
  • Lake George – Bolton Landing Area
  • He’s busy in and around Saratoga Springs

We know he’ll be in the following areas this fall – maybe you can meet him and take a selfie!

  • Onondaga County
  • Oneida County – Utica Area

Feel free to use pics of BiFF in your social media posts about ‘having a plan’ for a safe and sober ride, and when you do, please tag STOP-DWI and use any one of these special hashtags 

#BiFFAdventures, #SnapWithBiFF, #ISpySTOPDWI, #STOPDWI, #HaveAPlan, #DontDriveDrunk.

Coloring Pages

Families can now have fun joining BiFF the Dog on his adventures as he shares his messages about safe driving.

See BiFF wearing his special STOP-DWI bib. In these special coloring pages, you’ll find him doing things like catching a frisbee in the park, helping someone use the “Have a Plan” mobile app to book a ride home, reading at the library, and more.

Instructions: Click any of the coloring pages and right-click the image to save it to your computer. Print all of the pages and color them in with crayons, markers, or pencils.

BiFF hopes you have fun with these coloring pages.

Illustrations by Peyton Roach.

Do you have a question for BiFF? Or, maybe you have a message to share with him. Get in touch with us on our Contact Page.

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Have a Plan​

New York’s STOP-DWI program is the Nations’ first and, to date, only self-sustaining impaired driving program. Other States have implemented components of self-sufficiency, but none to the degree of New York State.

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Have a Plan​